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Thursday, September 2, 2010
Moschino creates limited edition notebook for Vogue Fashion Night Out
For the second consecutive year Moschino is participating in Vogue Fashion’s Night Out; a global retail initiative promoted by the international editions of Vogue, where an evening of shopping will take place in worldwide capitals from the 7-16 September. Moschino has created a limited edition notebook for the occasion, which will sell at a price of €25.00 in Moschino boutiques worldwide. All proceeds from the sales will be donated to local charities supported by Vogue. In Moschino flagship stores in Milan via Spiga and via Sant’Andrea, New York, London and Berlin the special shop windows ‘I ♥ Shopping’ will installed. Guests will have the chance to be photographed in an absolutely Moschino context as part of the shop window. Following this, guests will then have the opportunity to download their pictures on www.moschino.com. For those who are not able to participate on the evening; there is also the opportunity to be virtually present in the “I ♥ Shopping” window by uploading a portrait of themselves to www.moschino.com. Participants of the Moschino project for Vogue Fashion’s Night Out will be entitled to 10% discount on online purchases of Autumn/Winter 2010-11 collection.
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