New online boutique celebrating new fashion designers launches

Young British Designers is a brand new online boutique launched to celebrate the best in the uniqueness of emerging British fashion talent. Developed by a group of four marketers with extensive experience in the worlds of fashion, design, business and sustainability, Young British Designers has a very clear focus, “We see this as a huge opportunity to help British design talent grow and prosper as well as being a great business concept” said Julian Whitehead, one of the four directors. “Young British Designers is the first retail fashion boutique with a real story to tell, it’s a great place to go for a perfectly edited collection of the best that British fashion has to offer”. While in development, the business has been monitored on-line and has also been the subject of numerous favourable blogs and tweets. Rees Bradley Hepburn has been responsible for developing the retail website and orchestrating the pre-launch publicity and launch campaign.