InStyle.co.uk launches travel channel with LUXE City Guides

InStyle.co.uk is launching a new travel channel, backed by a six-month partnership with LUXE City Guides. With content from both LUXE City Guides and the InStyle team, visitors can find witty reviews of fashionable hotels, spas, bars and restaurants. Content will build every month and includes reviews of the hottest spots in fashion cities London, Paris, New York and Rome, and more cities to come. The partnership also includes activity in InStyle’s August issue, with a LUXE City Guide covermounted to copies sold in WHSmith. The mini guide to the fashion cities was created especially for InStyle. InStyle will promote its new online travel channel with advertisements in IPC’s magazines and websites.

InStyle to launch new fashion hunt on 7 June

Fashion magazine InStyle is launching a new fashion hunt, which will take place over seven days from Monday 7 June. Readers across London have to find the location of an InStyler who will have a hamper of goodies to give out to the first people to find them. Based in a different location over the course of seven working days, the InStyler will have designer fashion and beauty items at each spot. Each day will have a different theme and prizes range from beauty hampers, designer handbags, cult label jeans, jewellery and vouchers to spend in store. Readers have to find the location by following Twitter and checking out instyle.co.uk. They must also come along with a copy of the new July issue of InStyle, which has Gwen Stefani on the cover and comes with a free Moschino shopper. Brands including Selfridges, my-wardrobe.com, Matthew Williamson, Givenchy, Missoni, DKNY and Erikson Beamon are all confirmed to take part. The July issue of InStyle is on sale now.