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Tuesday, March 30, 2010
New online fashion house supporting new talent, House of Maffia launches
Lisa Maffia has been on the UK music urban scene for years after being the First Lady of chart success So Solid Crew. Lisa went on to have a successful solo career and helped create the platform for take-over acts including N-Dubz, Chipmunk and TinchyStryder. Lisa is now launching her own online fashion house, House of Maffia. Using her previous experience in the music industry, Lisa hopes to help pave the way once again for up-and-coming designers. The online fashion house will feature Lisa’s own range Lei Chels, alongside a number of concessions from new and exciting creative talent. House of Maffia will act as a platform for the concession designers to showcase and feature their creations. Each designer will not only be able to sell pieces from their collection on the site, but will also each have a separate contact profile, giving them a space through which stylists, musicians and retailers can contact them direct. House of Maffia is holding a press launch on 6 May (See DIARY dates).
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