H&M launches mail order catalogue

This winter H&M will launch its mail order catalogue here in the UK. The catalogue will complement online shopping which launched in the UK in September 2010. The first issue will be released on 27 December and will provide inspiration to our customers and enhance the experience of shopping online, via telephone or by mail. There will be four main catalogues a year, showcasing the wide range of clothing and accessories from the Womenswear, Menswear and Childrenswear collections, as well as Home, H&M’s new home textiles concept – all of which are available to purchase online. There will also be additional smaller, seasonal catalogues. Customers are able to subscribe to receive the catalogues through www.hm.com and can do so now to ensure that they are among the first to receive the catalogue when it is released.