ShortList Media is to launch a free, twice-yearly men's fashion glossy in March 2011, titled ShortList Mode. The magazine will coincide with the new men’s SS11 and AW11 designer collections and will be edited by ShortList’s style director Adrian Clark. The new title, which is to be thick-cut glossy throughout, will be distributed on an alternate day to ShortList magazine, which is handed out free on Wednesday nights and Thursday mornings, in up to 10 cities across the UK. ShortList Mode will focus on ShortList’s male audience, with 250,000 copies being distributed at popular commuting spots, such as Canary Wharf Tube station.
Friday, December 17, 2010
Shortlist Media to launch new men´s glossy
ShortList Media is to launch a free, twice-yearly men's fashion glossy in March 2011, titled ShortList Mode. The magazine will coincide with the new men’s SS11 and AW11 designer collections and will be edited by ShortList’s style director Adrian Clark. The new title, which is to be thick-cut glossy throughout, will be distributed on an alternate day to ShortList magazine, which is handed out free on Wednesday nights and Thursday mornings, in up to 10 cities across the UK. ShortList Mode will focus on ShortList’s male audience, with 250,000 copies being distributed at popular commuting spots, such as Canary Wharf Tube station.
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